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Melco Resorts’ Mid-Autumn CSR Programme Reaches 650 People in Macau

Sixteen community activities engaged staff and partners under 'Simple Acts of Kindness'.

By Marcus WebbPublished Oct 15, 20264 min readAsia Pacific
Melco Resorts staff and volunteers preparing mooncakes and handmade gifts for Mid-Autumn community activities in Macau

Key Takeaways

  • Melco Resorts ran 16 Mid-Autumn community activities that benefited approximately 650 people in Macau.
  • More than 260 employees, family members and volunteers contributed a combined 730 hours of service.
  • The initiatives were delivered under the "Simple Acts of Kindness" and "Teaching Children Values" programmes.
  • The company collaborated with ten local organisations, including Oxfam and the Salvation Army.

Melco Resorts & Entertainment Ltd organised 16 community outreach activities during the Mid-Autumn Festival period that benefited approximately 650 people in Macau and involved more than 260 employees and volunteers, the company said on 15 October 2026. The initiatives, delivered under the "Simple Acts of Kindness" programme, included activities for senior citizens, members of low-income families, young people and students with special needs, and generated a combined 730 hours of service from employees, family members and community volunteers.

Melco Resorts mid-autumn CSR activities: what was delivered

The programme featured a mix of hands-on workshops, home visits, social gatherings and fundraising. Melco Resorts said organisers ran a total of 16 community outreach activities over the Mid-Autumn Festival period. One activity gathered nearly 170 participants — employees, family members, senior citizens and people with special needs — to make handmade sunflower bouquets and write messages for distribution in the community. Other listed items included festive pastry-making workshops aimed at elderly residents, home visits to low-income and single-parent families, and social events for senior citizens.

The company also staged charity mooncake fundraising activities to support local non-governmental organisations. These fundraising actions complemented the direct-service elements of the programme and were presented as a mechanism to channel additional resources to partner organisations.

Staffing, volunteer hours and family involvement

Melco Resorts reported that the initiatives drew participation from more than 260 Melco Resorts employees, their families and community volunteers, who together contributed 730 hours of service. The firm runs the activities under two named strands: "Simple Acts of Kindness" and "Teaching Children Values". The latter specifically encourages employees to involve their children and other family members in volunteering, promoting intergenerational participation in community service.

The company quantified volunteer engagement rather than listing individual shifts or schedules. The combined figure — 730 hours — covers employee volunteers, family participants and community volunteers across all 16 activities.

Partnerships and local organisations involved

Melco Resorts organised the Mid-Autumn initiatives in collaboration with ten local organisations. The company named several of those partners: Oxfam, the Salvation Army, the Women’s General Association of Macau and the Macao Gaming Practitioners Volunteers Association. The release did not publish the full list of ten partners by name but stated that the local organisations participated in planning and delivery.

The statement positioned these partnerships as central to reaching the beneficiaries groups identified — senior citizens, low-income households, young people and students with special needs.

Leadership comment and company programmes

Melco Resorts’ executive vice president and chief of staff to the chairman and chief executive, Akiko Takahashi, framed the activities as part of a sustained community commitment. She said the initiatives reflected the company's priorities around local engagement and family involvement.

"Through Simple Acts of Kindness and Teaching Children Values, we hope to continue to foster deeper connections within our community and ensure that everyone feels the warmth and joy of the festive season," Akiko Takahashi, executive vice president and chief of staff to the chairman and chief executive, said in the press release.

The company described "Teaching Children Values" as a programme that specifically promotes employees bringing family members into volunteering activities, intended to create intergenerational connections during service events.

Practical breakdown and implications for community engagement in Macau

The reported metrics — 650 beneficiaries, 16 activities, 260-plus participants and 730 volunteer hours — give a clear, citable account of the scale Melco Resorts attributed to its Mid-Autumn efforts. The mix of direct service (workshops, home visits, social gatherings) and fundraising (charity mooncake sales) reflects a dual approach: immediate support for vulnerable groups and resource mobilisation for partner organisations.

For operators, regulators and local stakeholders tracking corporate social responsibility in Macau, the project offers an example of an integrated employee-engagement model that combines company-run programmes with local NGO partnerships. The firm did not disclose budgets, donated sums from fundraising, or a full list of the ten partner organisations in the public release.

What Melco Resorts reported and what it did not disclose

Melco Resorts provided participant counts and volunteer-hour totals but did not publish financial figures tied to the charity mooncake fundraising or the operating budget for the 16 activities. The release specified beneficiary groups and named several partner organisations, but the full set of ten collaborators was not listed. The company also did not provide follow-up metrics on the distribution outcomes from the festivals' handmade items or fundraising proceeds.

The Mid-Autumn Festival activities form part of Melco Resorts’ ongoing community-engagement efforts in Macau and illustrate the operator’s use of employee-led volunteering combined with local partnerships to reach defined beneficiary groups.

For further coverage of industry community programmes and corporate engagement in the leisure sector, see related reporting in our news and events sections.

Frequently Asked Questions

How many people benefited from Melco Resorts’ Mid-Autumn CSR activities?

Approximately 650 people in Macau benefited from the Mid-Autumn activities, according to Melco Resorts’ press release dated 15 October 2026. The beneficiaries included senior citizens, members of low-income families, young people and students with special needs.

How many Melco Resorts employees and volunteers took part, and how many hours were logged?

More than 260 Melco Resorts employees, their families and community volunteers participated, contributing a combined 730 hours of service across the 16 activities.

Which programmes did Melco Resorts run for the Mid-Autumn Festival?

The company ran activities under the "Simple Acts of Kindness" programme and the "Teaching Children Values" programme, the latter encouraging employees to involve their children and family members in volunteering.

Which local organisations partnered with Melco Resorts on the initiative?

Melco Resorts said it worked with ten local organisations and named Oxfam, the Salvation Army, the Women's General Association of Macau and the Macao Gaming Practitioners Volunteers Association as participants in the Mid-Autumn programme.

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melco-resortsmacaucsrcommunity-engagementmid-autumn-festival

About the author

Marcus Webb

Marcus Webb

Industry Deals Correspondent

Marcus Webb covers the deal flow of the gambling industry — operator strategy, M&A, market entries, and product launches from sportsbook rebrands to full platform migrations. The reports name the companies, valuations, and jurisdictions exactly as disclosed and separate the announcement from its market impact. When a group consolidates a brand or a challenger launches into a new state, Marcus Webb explains who gains, who pays, and what closes next quarter.

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