Rubén Madama appointed managing director of evoke in Spain after two years at LeoVegas
Starts leading evoke’s Spanish operation from 30 October 2026, bringing LeoVegas experience

Key Takeaways
- Rubén Madama was appointed managing director of evoke for Spain on 30 October 2026.
- Madama joins evoke after completing two years at LeoVegas.
- At LeoVegas he worked with national, Italian and international teams.
- In his farewell he thanked colleagues and highlighted LeoVegas’s corporate culture and customer focus.
Rubén Madama has been appointed managing director of evoke for Spain, an appointment announced on 30 October 2026. Madama begins a new professional stage leading evoke’s operations in the Spanish market after completing two years at LeoVegas.
Career and recent responsibilities
At LeoVegas, Rubén Madama worked with the company’s national, Italian and international teams during that period. In his farewell he thanked “the trust and support received”, as well as the experience shared with colleagues. He also highlighted LeoVegas’s corporate culture and the work done to strengthen customer orientation.
A new challenge in the Spanish market
At evoke, Madama will be responsible for the direction of the operation in Spain. The appointment positions evoke to reinforce its presence in the Spanish market from October 2026. The move links the international experience Madama acquired at LeoVegas with evoke’s local strategy.
Related links
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Frequently Asked Questions
When did Rubén Madama assume the role of managing director at evoke in Spain?
Rubén Madama assumed the role on 30 October 2026; the appointment marks the start of his leadership of evoke’s Spanish operation.
How long did Madama work at LeoVegas before joining evoke?
Madama worked for two years at LeoVegas, during which he collaborated with the company’s national, Italian and international teams.
What did Madama highlight in his farewell from LeoVegas?
He thanked the trust and support he received, praised the corporate culture at LeoVegas, and highlighted efforts to strengthen customer orientation.
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About the author

Gonzalo Marín
Industry Deals Correspondent
Gonzalo Marín covers the corporate deal flow of gambling — operator strategy, M&A, regulated-market entries, and product launches. The reports open with the transaction, cite companies, valuations, and jurisdictions exactly as released, and keep the announcement apart from its actual effect. When a Latin American operator raises capital or a European brand lands in the region, Gonzalo Marín reports who signs, for how much, and on what terms.
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