Greentube to Showcase Piggy Prizes: Ghost of Gambini at SBC Summit and G2E

Greentube will present Piggy Prizes™: Ghost of Gambini™ as its main novelty at the SBC Summit in Lisbon and G2E in Las Vegas, from September 29 to October 1, 2026. This launch focuses the studio's strategy on both the European and North American markets by placing the title at the center of its portfolio during both international fairs.

Greentube Bets on Piggy Prizes: Ghost of Gambini at Global Events

During SBC Summit in Lisbon, Greentube will be at stand A325, showcasing Ghost of Gambini™ alongside other titles aimed at European operators. The goal is to capture the attention of its established base in the region, reinforcing the presence of the Piggy Prizes™ game family on the continent. The content has been specifically selected according to local preferences, a strategy that the studio has been consolidating in its recent appearances.

Moving to Las Vegas for G2E, Greentube will exhibit in NOVOMATIC's stand, number 1259. The focus here is on the North American market, where the company seeks to solidify its presence with the same portfolio led by Ghost of Gambini™. In the words of Markus Antl, Director of Global Sales and Marketing:

“Piggy Prizes™: Ghost of Gambini™ leads our presence at both events this year, and we have dedicated many resources to achieve maximum impact at both venues.”

Multiregional Strategy: Europe vs. North America

Greentube articulates its launch by highlighting a unique story that aims to resonate in both Europe and North America. The strategy lies in presenting a robust base content — the Piggy Prizes™ family — alongside additional titles selected for each region. For Europe, the portfolio includes developments focused on the mechanics and themes that attract operators in this market, while at G2E, where expansion is prioritized, Ghost of Gambini™ is combined with "global titles" and versions adapted to U.S. regulations and local tastes.

The studio emphasizes that this dual presence facilitates the exchange of learnings between mature markets and those with accelerated growth, optimizing product performance through iterations based on obtained results.

Beyond Ghost of Gambini: Other Titles and Hospitality at the Fair

At both events, Greentube will offer a preview of its "latest and most powerful game lineup," focused on meeting the expectations of both new and existing clients. Although Ghost of Gambini™ will be the central attraction, the exhibition area will include additional content designed to showcase the studio's versatility and responsiveness to regional needs.

The executive team will attend the fairs to welcome operators, partners, and potential clients at their respective locations, in a clear effort to strengthen direct relationships within the industry.

Perspectives for Operators and Providers

The centralized bet on Piggy Prizes™: Ghost of Gambini™ aims to facilitate the integration of the new title into European and North American platform catalogs, leveraging the performance that, according to the company, is already being observed in both regions. This approach targets operators looking for products with proven results and the ability to adapt to the regulatory context of each market.

With simultaneous activation at major international industry events, Greentube reaffirms its multiregional growth strategy, backed by the structure and global resources of the NOVOMATIC group.

“It is a strong story that we can take to two quite different audiences, from our already established European base to the momentum we are gaining in North America, where the Piggy Prizes™ game family is receiving an excellent response,” concluded Markus Antl.

This deployment reinforces Greentube's position as a reference provider for operators seeking innovation with adaptability in regulated markets. To follow the coverage of these and other industry launches, please check our news section and upcoming events.