Kinetic Digital: Halloween slots triple their share of UK players in October 2025
Share rose to 17.4% in October and hit 21.3% on 31 October 2025.
Key Takeaways
- Kinetic Digital reported Halloween slots made up 17.4% of slot players in October 2025.
- On 31 October 2025, 21.3% of all slot players played at least one Halloween title.
- Playtech’s White Witch led October with 4,991 players, according to Kinetic Digital.
- A total of 13,221 UK players played a Halloween-themed slot in October 2025.
Kinetic Digital recorded a sharp rise in UK players trying Halloween-themed slots in October 2025: the share nearly tripled versus the July–September average. The company said Halloween games accounted for 17.4% of slot players in October 2025, up from 5.8% in the prior quarter.
Key data from the October peak
The high point was Friday 31 October, when 21.3% of all slot players played at least one Halloween-themed title. Kinetic Digital said its dataset covers activity on Genting Casino, Prime Casino, Mega Casino, Slingo.com and Spin Genie.
Title rankings
By title, White Witch from Playtech's Fire Blaze Classics series was the most played in October with 4,991 players, Kinetic Digital reported. It was followed by two Pragmatic Play releases: Big Bass Halloween 3 with 3,169 players and Big Bass Halloween 2 with 1,719 players.
The company noted that Big Bass Halloween 3 launched on its sites in October and “went straight to second place in the ranking.” In total, Kinetic Digital said 13,221 UK players played a Halloween-themed slot in October, versus a monthly average of 4,613 between July and September.
White Witch recorded the largest uplift versus its usual audience, attracting “around 45 times” its July–September average. Ghost Father – Awakening rose to 951 players in October from a monthly average of 100.
Company comment
“Halloween provides an opportunity to highlight the range of themed content available in our portfolio,” said Dom Aldworth, Head of Brand Marketing at Kinetic Digital.
Aldworth added that the data shows how demand for these games shifts across the year and that the group’s brands offer everything from established favourites to recent releases to meet seasonal demand.
Frequently Asked Questions
What proportion of slot players played Halloween titles in October 2025?
Kinetic Digital reported that 17.4% of slot players played Halloween-themed titles in October 2025, up from 5.8% in the July–September quarter.
How many UK players played a Halloween slot in October 2025?
Kinetic Digital said 13,221 UK players played a Halloween-themed slot in October 2025, compared with a monthly average of 4,613 between July and September.
Which title led the Halloween rankings in October and how many players did it attract?
White Witch from Playtech’s Fire Blaze Classics series led in October with 4,991 players, according to Kinetic Digital’s count.
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Alejandro Vidal
Casino Correspondent
Alejandro Vidal covers the online casino business — slot and live-table debuts, game mechanics, certifications, and the distribution deals that carry each title into regulated lobbies. The reports open with the launch or the deal, name studios, titles, and markets precisely, and avoid promotional language. When a studio redefines a mechanic or an operator signs an exclusive, Alejandro Vidal explains what changes for the player and the market.
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