Approved Merger between Seras Energy and G.I. Hadfield
The CMA approves the anticipated acquisition of G.I. Hadfield & Son Limited by Seras Energy Ltd, following a rigorous investigation process.

The UK Competition and Markets Authority (CMA) has approved the proposed merger between Seras Energy Ltd and G.I. Hadfield & Son Limited, thus completing an investigation that began in mid-2026. This announcement, made on August 13, 2026, marks the end of a process where possible impacts on competition in the UK market were assessed.
Merger Investigation Process
The CMA's investigation was formally launched on June 17, 2026. In this initial phase, the CMA sought public comments between April 21 and May 6, 2026, to assess competition concerns. This public consultation was an integral part of the information-gathering process, allowing stakeholders to express their views on the potential impact of the transaction.
Invitation for Comments
The "invitation for comments" issued by the CMA was a crucial part of the process. It allowed stakeholders to submit their initial views on how this transaction could affect competition. Although the CMA had not yet initiated a formal investigation, this step helped gather valuable preliminary information.
Approval Decision
The CMA’s approval decision was published on August 13, 2026. This document provides details on the Authority's analysis and conclusions regarding the competitive impact and has been central in ensuring that the operation will not harm the market or consumers.
Data Protection Considerations
Throughout the process, the CMA handled personal data in accordance with applicable protection laws. Stakeholders who submitted their comments were assured that their information would only be used to contact them if further information was needed in the context of the Companies Act 2002.
This approval of the merger between Seras Energy Ltd and G.I. Hadfield & Son Limited underscores the CMA's commitment to transparency and rigorous analysis, reinforcing the importance of a competitive and fair market.
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Gonzalo Marín
Industry Deals Correspondent
Gonzalo Marín covers the corporate deal flow of gambling — operator strategy, M&A, regulated-market entries, and product launches. The reports open with the transaction, cite companies, valuations, and jurisdictions exactly as released, and keep the announcement apart from its actual effect. When a Latin American operator raises capital or a European brand lands in the region, Gonzalo Marín reports who signs, for how much, and on what terms.
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