IWG launches Daily Streak in five North American lotteries
Two lotteries live now; three turnkey launches scheduled for late October 2026
Key Takeaways
- Instant Win Gaming launched Daily Streak on 19 October 2026 for eInstant games.
- Daily Streak is live with Atlantic Lottery and Pennsylvania Lottery.
- Kentucky Lottery, Virginia Lottery and New Hampshire Lottery are scheduled to receive the feature in late October 2026.
- Daily Streak adds a daily wheel spin that sets an enhanced benefit and resets the streak if a day is missed.
- Daily Streak Expander uses a 3x5 board that expands to unlock extra prize opportunities and bonus play.
Instant Win Gaming (IWG) launched Daily Streak, a retention feature for eInstant games, on 19 October 2026 and has activated it in two North American lotteries, with three additional rollouts scheduled for later this month. Atlantic Lottery and Pennsylvania Lottery are live; Kentucky Lottery, Virginia Lottery and New Hampshire Lottery will receive the feature in planned launches later in October.
Launch and timetable
IWG confirmed that Daily Streak adds a wheel spin the first time a player enters a participating game each day. Atlantic Lottery activated the capability using Daily Streak Expander. Pennsylvania Lottery implemented the version called Next Level Loot. Kentucky Lottery will introduce Daily Streak Boost this month, while Virginia Lottery and New Hampshire Lottery will deploy Daily Streak Expander.
How Daily Streak works
The daily wheel spin sets the day’s “enhanced benefit”; returning on consecutive days maintains or improves that level. Missing a day resets the streak and returns the wheel to its initial level. Daily Streak Expander uses a 3x5 board that expands as players progress through wheel levels, unlocking additional prize opportunities and bonus gameplay experiences.
“Daily Streak introduces a new way for lotteries to reward players for consecutive daily play of featured eInstant games. We’re grateful to our lottery partners for helping bring this feature to market and see considerable potential for its application across our wider portfolio,” said Jason Lisiecki, EVP at IWG.
The company noted the feature is already live with two partners and that the three remaining launches are scheduled for late October 2026. References related to eInstant games and future launches will be kept current in sector coverage and in the casino section.
Frequently Asked Questions
When did IWG launch the Daily Streak feature?
IWG launched Daily Streak on 19 October 2026. The company confirmed that date and that the feature is already live with two North American lotteries.
Which lotteries have Daily Streak active and which are scheduled?
Atlantic Lottery and Pennsylvania Lottery have Daily Streak live. Kentucky Lottery, Virginia Lottery and New Hampshire Lottery have launches scheduled for late October 2026.
How does the daily wheel mechanic in Daily Streak operate?
The daily wheel spin sets the day’s enhanced benefit; returning on consecutive days maintains or raises that level. Missing a day resets the streak and returns the wheel to its initial level.
What does Daily Streak Expander do inside the game?
Daily Streak Expander uses a 3x5 board that expands according to wheel levels, unlocking additional prize opportunities and bonus gameplay experiences.
Tags
About the author
Gonzalo Marín
Industry Deals Correspondent
Gonzalo Marín covers the corporate deal flow of gambling — operator strategy, M&A, regulated-market entries, and product launches. The reports open with the transaction, cite companies, valuations, and jurisdictions exactly as released, and keep the announcement apart from its actual effect. When a Latin American operator raises capital or a European brand lands in the region, Gonzalo Marín reports who signs, for how much, and on what terms.
More from Gonzalo Marín
