Luka Pataky of Bragg Gaming Recognized in ELG 40 Under 40 Class of 2027
Bragg Gaming's Executive Vice President of AI and Innovation, Luka Pataky, joins the Emerging Leaders of Gaming 40 Under 40, highlighting the role of innovation in regulated markets.

Key Takeaways
- Luka Pataky, Executive Vice President of AI and Innovation at Bragg Gaming, was included in the ELG 40 Under 40 Class of 2027.
- The selection is made by the ELG committee alongside The Innovation Group and international industry media.
- The recognition highlights Pataky's influence on artificial intelligence and innovation projects in regulated markets.
- Bragg Gaming bets on talent and technology as part of its international expansion strategy.
Luka Pataky, Executive Vice President of AI and Innovation at Bragg Gaming Group, has been selected for the Emerging Leaders of Gaming (ELG) 40 Under 40 Class of 2027. The recognition is awarded by the selection committee of the ELG program to executives considered emerging leaders with a tangible impact on the global gaming industry.
International Recognition for Young Leaders in the Gaming Sector
The Emerging Leaders of Gaming committee evaluates candidates from various markets annually and selects 40 executives with a prominent profile, influence capability, and projected impact in the industry. The 2027 edition recognizes Pataky as one of the executives with the highest potential for transformation, primarily due to his leadership in AI and innovation projects within Bragg Gaming Group.
The ELG 40 Under 40 initiative is managed by The Innovation Group in collaboration with Global Gaming Business and iGaming Business. Its aim is to identify and highlight professionals who are defining the future of the sector, especially in the environment of companies operating in regulated markets.
The Role of AI and Innovation at Bragg Gaming
Bragg Gaming has solidified its international presence through the application of innovative technologies and adaptation to the requirements of regulated markets. Under Pataky's direction, the AI and Innovation area drives the development of solutions that optimize operations and enhance product offerings.
The company highlights the work of its executive vice president and the recognition received as a reflection of the strategic value that talent and innovation contribute to the responsible growth of the industry. As a spokesperson for Bragg Gaming Group noted:
"Luka's work in artificial intelligence and innovation directly contributes to the evolution of our business in regulated global markets."
Scope and Prestige of the ELG 40 Under 40 Program
The Emerging Leaders of Gaming 40 Under 40 brings together representatives from specialized casino firms, technology and platform providers, operators, and sector consultants. The award implies additional visibility at key industry fairs and events and is considered a significant recognition at the international level.
According to the official announcement, the program serves as a meeting point to identify new trends and leadership in areas like artificial intelligence, regulation, and product development.
Organizing Entities and Selection Criteria
- The Innovation Group coordinates and manages the program.
- Global Gaming Business and iGaming Business facilitate the dissemination.
- The main criteria include proven leadership, impact on regulated markets, and technological innovation capacity.
Bragg Gaming's Commitment to Talent in Regulated Markets
Bragg Gaming Group reinforces its strategy centered on talent and technological development to compete in global regulated markets with this announcement. Luka Pataky's leadership in AI and innovation stands out as a driving force for the company's expansion and diversification.
Pataky's entry into the ELG 40 Under 40 Class of 2027 coincides with Bragg's efforts to position itself in markets that prioritize regulation, player safety, and operational efficiency.
This recognition places Bragg Gaming Group, its leadership, and its technical innovation capacity at the forefront of the sector, consolidating its reputation among the key players in the global gaming and betting ecosystem.
Frequently Asked Questions
Who selects the members of the ELG 40 Under 40?
The selection committee of Emerging Leaders of Gaming chooses 40 executives annually. The process is coordinated by The Innovation Group with support from Global Gaming Business and iGaming Business.
Why was Luka Pataky recognized in the ELG 40 Under 40 Class of 2027?
Luka Pataky was chosen for his leadership in artificial intelligence and innovation at Bragg Gaming Group, with a direct impact on regulated markets. The recognition values his strategic role and the results achieved in the company's technological evolution.
What is the importance of the ELG 40 Under 40 for the iGaming sector?
ELG 40 Under 40 is an international benchmark that identifies leaders with the greatest potential for impact and transformation in the iGaming sector. Receiving this recognition adds visibility and relevance in areas such as innovation, regulation, and product development.
What role does Bragg Gaming Group play in regulated markets?
Bragg Gaming Group has consolidated a strategy focused on cutting-edge technologies and talent, as demonstrated by Pataky's leadership in AI and innovation. This has allowed the company to expand and operate successfully in multiple regulated markets.
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About the author

Gonzalo Marín
Industry Deals Correspondent
Gonzalo Marín covers the corporate deal flow of gambling — operator strategy, M&A, regulated-market entries, and product launches. The reports open with the transaction, cite companies, valuations, and jurisdictions exactly as released, and keep the announcement apart from its actual effect. When a Latin American operator raises capital or a European brand lands in the region, Gonzalo Marín reports who signs, for how much, and on what terms.
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