Pavilion Payments appoints Mary Beth Higgins as CEO and promotes Alyssa Beaver

Pavilion Payments appointed Mary Beth Higgins as Chief Executive Officer and promoted Alyssa Beaver to Chief Revenue Officer, changes effective immediately and announced on 9 October 2026. Higgins moves up from her prior role as Interim Chief Financial Officer; Beaver joined Pavilion in May 2025 as Senior Vice President of Sales.

Appointment at Pavilion Payments: Mary Beth Higgins takes the helm

Mary Beth Higgins assumes the chief executive role with immediate effect. Higgins joined Pavilion Payments from her position as Interim Chief Financial Officer and brings more than 30 years of executive experience in casino operators and technology providers for gaming.

Her background includes serving as Chief Executive Officer of Affinity Interactive and as Chief Financial Officer of Caesars Entertainment Operating Company. She also participated in the formation of VICI Properties, according to the company's statement. Zach Sadek, Senior Partner at Parthenon Capital, said Higgins’s operational discipline and financial acumen make her the right person to lead Pavilion’s next stage.

"Pavilion has significant momentum, and I am immensely proud of what our team has achieved together," Mary Beth Higgins said after her appointment.

The executive board frames the appointment as a step to strengthen customer partnerships and accelerate the company’s expansion in the gaming industry and its associated payments.

Promotion of Alyssa Beaver to Chief Revenue Officer and her commercial remit

Alyssa Beaver was promoted to Chief Revenue Officer after joining Pavilion in May 2025 as Senior Vice President of Sales. The company has charged her with leading revenue strategy and a unified commercial organisation.

Beaver will be responsible for aligning product, operations and service teams with customer needs to sustain business growth. The official note highlights her prior impact on corporate growth generation and on strengthening enterprise customer engagement while she was SVP of Sales.

"Alyssa has had a notable impact at Pavilion since her arrival, strengthening our sales team and deepening customer relationships," Higgins said when referring to the promotion.

In her statement, Beaver said her focus will be deepening relationships with operators and ensuring internal alignment to meet commercial commitments through the growth phase.

What the changes mean for strategy and the market

The reconfiguration of the executive team responds to Pavilion Payments’ intention to consolidate its position in the market for payment solutions for gaming. The company aims to expand its footprint in gaming technology and to strengthen ties with operators and suppliers.

Appointing a CEO with experience in operators and finance suggests an emphasis on operational discipline and controlled scaling. Promoting the head of revenue signals a focus on commercial execution: consolidating enterprise accounts and improving integration between sales and product.

Pavilion Payments presented the changes as part of a plan to deepen partnerships with customers and accelerate expansion in gaming technology. The transition is internal and no changes to ownership structure or valuations were announced.

Market context and relevant professional background

Higgins arrives with a career spanning leadership in gaming operations and senior financial roles. Her experience as CEO of Affinity Interactive and as CFO of Caesars Entertainment Operating Company gives Pavilion executive experience in both operations and finance. Her involvement in creating VICI Properties adds experience in complex sector transactions.

Parthenon Capital appears in the statement through the quote from Zach Sadek, indicating investor interest in backing the new executive leadership. The statement did not include investment figures or changes in shareholdings.

Beaver, in turn, has taken on responsibility for unifying the revenue organisation and her promotion underscores the company’s priority on coordinating sales, product and operations to convert commercial activity into sustainable growth.

What customers and suppliers should expect

For operators and product suppliers, the appointments imply continuity in Pavilion’s value proposition and a greater focus on commercial execution. The immediate priorities the new executive team has identified are:

• consolidation of enterprise customer relationships

• alignment between product, operations and service to improve delivery

• organic growth and expansion of the footprint in gaming technology

For vendors and technology partners, a CEO with extensive operator experience may speed technical integrations and commercial agreements with larger operators. For commercial teams, Beaver’s promotion points to prioritising more coordinated sales processes.

Reactions and next steps

The statement did not include customer reactions or details on specific financial targets. Parthenon Capital, via Zach Sadek, expressed confidence in the combination of operational discipline and financial experience Higgins brings. No other promotions or executive departures were announced.

The changes take effect on the announcement date, 9 October 2026, and the company presented both decisions as part of its preparation for the next phase of growth in the payments and services market for iGaming. [next phase](/news)

In summary

Pavilion Payments has strengthened its executive leadership by promoting Mary Beth Higgins to CEO and elevating Alyssa Beaver to CRO, moves designed to support commercial expansion and improve internal coordination between sales and product in gaming technology.