Raúl Labrador appointed CEO of Superbets to lead omnichannel platform
Appointment on 20 October 2026 to steer combined online, retail and partner operations
Key Takeaways
- Superbets appointed Raúl Labrador CEO on 20 October 2026.
- The company operates an omnichannel betting platform combining online services, physical venues and commercial partnerships.
- Superbets highlights Raúl Labrador’s more than 30 years of experience in casinos and betting.
- Labrador will lead efforts to boost activity and strengthen Superbets’ market positioning.
Superbets appointed Raúl Labrador CEO on 20 October 2026. Labrador takes charge of the omnichannel betting platform, which combines its online offering with a network of physical venues and agreements with commercial partners.
The appointment
The company announced the executive change on the stated date and presented Labrador as responsible for directing operational and commercial activity. Superbets highlights Labrador’s industry experience and his fit with the omnichannel strategy.
Business model and experience
Superbets combines a online offering with physical venues and commercial agreements to deliver a joint entertainment and gaming proposition. The company emphasises the new CEO’s more than 30 years of experience in the casino and betting sectors.
Objectives under the new leadership
With the appointment, Raúl Labrador assumes management of a company that aims to rely on his sector experience and its omnichannel model to boost activity and strengthen its market positioning in betting.
omnichannel betting platform and network of physical venues are the elements the company identifies as the core of its proposition.
Frequently Asked Questions
When was Raúl Labrador appointed CEO of Superbets?
Raúl Labrador was appointed CEO of Superbets on 20 October 2026; the company announced the executive change on that date and presented him as head of operational and commercial activity.
What is Superbets’ business model?
Superbets operates as an omnichannel betting platform that integrates its online offering with a network of physical venues and agreements with commercial partners to provide a combined entertainment and gaming proposition.
What experience does Raúl Labrador bring to the role?
Raúl Labrador brings more than 30 years of experience in the casino and betting sectors, a background Superbets highlighted as a key factor for its omnichannel strategy.
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About the author
Gonzalo Marín
Industry Deals Correspondent
Gonzalo Marín covers the corporate deal flow of gambling — operator strategy, M&A, regulated-market entries, and product launches. The reports open with the transaction, cite companies, valuations, and jurisdictions exactly as released, and keep the announcement apart from its actual effect. When a Latin American operator raises capital or a European brand lands in the region, Gonzalo Marín reports who signs, for how much, and on what terms.
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