Pay.io Debuts Crypto Payment Gateway for B2B iGaming Operators via Hub88’s HubMarket

Pay.io has launched a crypto payment gateway for B2B iGaming operators, offering a non-custodial, high-autonomy solution designed to simplify blockchain payment management. The product is now live on Hub88’s HubMarket, and provides operators with a consolidated platform for handling deposits, withdrawals, and transaction oversight, aiming to lower administrative burdens and enhance operational efficiency.

Pay.io Crypto Payment Gateway Launch: Non-Custodial Design and PaaS Delivery

The new Pay.io platform delivers its crypto gateway as a Platform as a Service (PaaS) product. It is structured with a non-custodial foundation, meaning operators retain control over their funds rather than relying on an intermediary to handle assets. This setup is promoted as “high-autonomy,” allowing operators flexibility in configuring workflows and security measures according to their business needs.

Pay.io’s product architecture includes three main parts:

• Payment Gateway: Acts as an instructional layer, translating an operator’s business requirements into executable commands for the payment engine.
• Merchant Console: Provides operators with tools for wallet control, approval of transactions, and ongoing expenditure monitoring.
• Cashier UI: A pre-built front-end interface, embeddable via iFrame into operator websites or apps, supporting deposits, withdrawals, and tracking transaction history.

Operators using this setup can manage complex, multi-chain, and multi-wallet payment flows without building or maintaining proprietary interfaces.

Streamlined Blockchain Payment Flows for B2B iGaming

Pay.io positions its solution as a way for iGaming businesses to address the specific challenges of cryptocurrency payments. According to Luis Campos Yafar, Product Manager at Pay.io, crypto payments have historically lagged behind the broader pace of innovation in the iGaming sector.

"Payments have always been one of the most complicated parts of running an iGaming operation, and in the past, cryptocurrency payments have not kept up with the pace of the industry," said Campos Yafar.

The platform’s non-custodial model enables operators to integrate crypto payments without shifting custodianship of funds. The focus is on reducing manual oversight through streamlined dashboards and automating core payment workflows, allowing operators to allocate fewer resources to operational payment management.

Access via Hub88’s HubMarket Ecosystem

Pay.io has made the gateway available through Hub88’s HubMarket, which is a product marketplace within the Hub88 environment for iGaming operators. Hub88 clients can access and integrate the Pay.io platform as part of their existing procurement processes. This underscores a trend in the sector toward ecosystem-based deployment, where modular solutions are surfaced and consumed via B2B aggregators rather than bespoke bilateral integrations.

For operators already using Hub88’s infrastructure, this model enables direct provisioning of the Pay.io solution alongside other operational tools, facilitating rapid adoption and scaling without complex technical onboarding.

Operator-Facing Tools: Merchant Console and Cashier UI

Two of the core components emphasised at launch are the Merchant Console and the Cashier UI:

• Merchant Console gives back-office teams controls for approving, tracking, and monitoring transactions, as well as monitoring wallet balance across multiple digital asset types.
• Cashier UI focuses on player-facing payment flows, allowing embedded, branded deposit and withdrawal experiences along with a viewable transaction history. It is implemented via iFrame, minimising development effort and maintaining compliance with operator interface requirements.

These capabilities are designed to address typical operator pain points in digital asset acceptance, including tracking payments across multiple blockchains and handling wallet controls in real time.

Implications for Payment Vendors in B2B iGaming

The launch of Pay.io’s non-custodial crypto payment gateway highlights a shift among B2B iGaming operators towards more flexible and resilient blockchain payment solutions. With regulatory scrutiny increasing and player demand for digital assets growing, providers serving the payments sector are adapting their toolsets for simplicity and autonomy. Vendors able to combine front-end player journeys with robust back-office control stand to gain as operators look to streamline their infrastructure

Campos Yafar noted that by handling multi-chain and multi-wallet payments through a unified interface, Pay.io aims to reduce the complexity historically associated with adopting crypto payments in online gaming settings. The product is now accessible to any Hub88 operator via HubMarket.

"Through Pay.io, crypto payments are one less thing to manage, with our technology's non-custodial and high-autonomy structure able to meet their needs effortlessly. Both the Merchant Console and Cashier UI handle the complexity of multi-chain, multi-wallet payments with ease, with the player getting everything they need in one place," said Luis Campos Yafar.