iGAMINGHOUSE
Marketing

BOYLE Sports sponsors the preseason match between Manchester United and Leeds

The match, scheduled for August 12, 2026, at Croke Park, will be known as the BOYLE Sports Cup 2026 with brand displays at the stadium and broadcast.

By Emilio NavarroPublished Aug 12, 20262 min readEurope
BOYLE Sports sponsors the preseason match between Manchester United and Leeds

BOYLE Sports has been named the main sponsor of the preseason match between Leeds United and Manchester United, which will take place on Wednesday, August 12, 2026, at Croke Park, Dublin, starting at 19:30. This match will officially be called BOYLE Sports Cup 2026, and the brand will appear across all official match assets, stadium locations, and broadcasts, according to the announcement.

Event Promotion by TEG Sport and Croke Park

The match is promoted by TEG Sport along with Croke Park and will be broadcast live by ITV in the UK, as well as by Premier Sports in Ireland. “This is exactly the type of moment we want BOYLE Sports to be a part of. Two great clubs, passionate fans, and a match experience that brings real energy to the fans. Croke Park is an iconic venue, and we are excited to play our part in making the Manchester United vs Leeds United, BOYLE Sports Cup 2026, a memorable match for fans in Ireland and beyond,” said Liam McKee, Head of Sponsorships at BOYLE Sports.

BOYLE Sports' Integration into UK and Ireland Football

A spokesperson for TEG stated: “BOYLE Sports' strong connection to football across the UK and Ireland, and now as Leeds United’s partner, makes them a natural partner as the main sponsor and naming rights partner of the BOYLE Sports Cup 2026. We look forward to welcoming fans to what promises to be another highlight at Croke Park.”

Partnership with Leeds United and Seasonal Preparations

BOYLE Sports indicated that this sponsorship adds to their recent multi-year partnership agreement with Leeds United, where the brand is the betting partner of the club in the UK and Ireland. A spokesperson for Leeds United added: “Facing Manchester United at Croke Park is an exciting part of our preparations for the new season, and we look forward to working with BOYLE Sports to provide a memorable experience for our traveling fans and those watching from all over the UK and Ireland.”

Tags

boyle-sportsmanchester-unitedleeds-unitedcroke-parksponsorship

About the author

Emilio Navarro

Emilio Navarro

Industry Technology Correspondent

Emilio Navarro covers the cross-cutting technology and business of iGaming — platforms, data and AI, compliance tooling, affiliate marketing, financial results, and the stories that fit no single rubric. The reports open with the announcement, cite vendors and figures exactly as published, and keep a healthy distance from press-release language. When a supplier unveils a new engine or the advertising rulebook changes, Emilio Navarro reports what genuinely changes.

More from Emilio Navarro

Related Articles

Gamble Responsibly

NCPGMalta Gaming AuthorityGambleAwareGLIGamCareeCOGRA18+

iGamingHouse is intended for users who are 18 years or older (or the legal age in your jurisdiction). Ensure online gambling is legal in your region before participating. Seek help from professional resources if you feel you have a gambling problem. Terms and conditions apply. All rights reserved © 2026.