Conversion Conf Leads the Debate on Scalability, Growth, and AI at Affiliate Leaders Summit 2026

The Affiliate Leaders Summit 2026 will integrate a specialized agenda from Conversion Conf, focused on three fundamental pillars for the affiliate sector: scalability, growth, and artificial intelligence (AI). Over three days from September 29 to October 1 at the Feira Internacional de Lisboa (FIL) and MEO Arena, founders of affiliates, media buyers, marketing professionals, and technology specialists will gather to discuss practical and current solutions to the main management and expansion challenges of their businesses.

Conversion Conf and the Partnership to Tackle Current Affiliate Challenges

The collaboration between SBC Events and Conversion Conf, a well-known international organizer of affiliate marketing and performance events, aims to provide actionable answers to the immediate needs of the sector. Rasmus Sojmark, CEO and founder of SBC, stated:

"As a bridge between operators, platforms, and players, affiliates are often the first to feel the impact of changes, and the pace of these changes is accelerating." Sojmark emphasized that the joint program has been structured after identifying the daily challenges faced by affiliate businesses.

Scalability: Internal Systems and Teams for Sustainable Growth

On Tuesday, September 29, the focus will be on scalability and the creation of internal structures and robust processes that allow affiliates to scale sustainably. The sessions will explore operational optimization, the implementation of more efficient sales functions, and automation aimed at reducing manual tasks. Additionally, discussions will encompass how partnerships are going beyond mere lead generation, as well as key challenges faced by founders when scaling up.

Examples of key sessions:

• From a Small Team to a Scalable Company: Building Effective Systems.
• Beyond Leads: Towards a Sustainable B2B Strategy in 2026.
• Scaling in 2026: What Every Founder Should Consider.

Growth: Traffic Acquisition and New Audiences in Competitive Environments

On Wednesday, September 30, the Growth Track will center on identifying new traffic sources and attracting converting audiences in an increasingly competitive digital environment. Strategies on platforms like TikTok and Telegram will be analyzed, along with influencer marketing, and how media buying teams are scaling budgets and maximizing results.

Highlighted sessions:

• Large-Scale Influencer Marketing Strategies: In-House vs. External Teams.
• Accessing High-Value iGaming Traffic: How Affiliates Identify and Scale the Most Profitable Markets.
• From Meme to Millions: The Role of Generation Z in the Sector's Evolution.

Artificial Intelligence: Automation and the Importance of Human Input

On Thursday, October 1, the agenda will shift to examining the real impact of AI for affiliates to work faster and more efficiently, without sacrificing human creativity and expertise. Topics such as team reorganization, AI-assisted creative production, and its impact on SEO and organic traffic will be discussed. There will be room to question the limits of technology and where human discretion remains essential.

Included topics:

• Creative Strategies in 2026: Professional Production vs. AI-Generated Content.
• Building Trustworthy Affiliate Brands.
• Can We Trust AI 100%? 5 Critical Tasks that AI Cannot Yet Solve for the Sector.

Notable Voices and Profiles at Conversion Conf

The event will feature industry figures, including:

• Aleksandr Flint (Founder, Flint Group)
• Dmitriy Belianin (Founder, Blask)
• Nikolay Nice (Founder, Sinners Media Buying)
• Mike Waizman (CMO, NGM GAME)
• Angelina Miko (Founder, Miko TikTok Traffic)
• Manish Chhabra (Senior Product Manager, Tinder)
• Ashley Wright (CEO and Founder, Social Tale)
• Nefeli Papadopoulou (Senior Acquisition Manager, Google EMEA)

According to Lana Rossi, CEO of Conversion Conf:

"Affiliate businesses do not need more discussions about potential trends over several years but rather practical answers to current issues. This is what we aim for with this setting: to allow attendees to take away immediately applicable strategies."

Access and Attendee Profile of the Affiliate Leaders Summit

The Affiliate Leaders Summit expects to gather 10,000 industry professionals for days of networking, exposition, and training. Access to the Conversion Conf agenda is restricted to VIP pass holders of the Affiliate Leaders Summit, although affiliates can apply for free access subject to eligibility. More information on the event can be found in the b2b section.