Gamblers Connect and PlayNewswire agree media collaboration for iGaming sector
PlayNewswire to join Gamblers Connect iHub with editorial and newsletter visibility
Key Takeaways
- Gamblers Connect has agreed a media collaboration to integrate PlayNewswire across iHub, news, case studies and newsletters.
- PlayNewswire will receive a dedicated company profile in the Gamblers Connect iHub B2B Companies directory.
- Client campaigns distributed via PlayNewswire can be included in Gamblers Connect’s Case Studies vertical with attribution.
- PlayNewswire will appear in Gamblers Connect’s B2B Wire and Digest newsletters on LinkedIn and receive broader visibility in the B2B section.
Gamblers Connect has agreed a media collaboration with PlayNewswire to raise the visibility of PlayNewswire and its client campaigns across iGaming, betting and casino markets. The deal integrates PlayNewswire into four media areas within the Gamblers Connect ecosystem: iHub, news coverage, case studies and newsletters.
Scope of the agreement
PlayNewswire will receive a dedicated company profile in the Gamblers Connect iHub B2B Companies directory, including information about its distribution network, sister brands and services, plus a direct link to its website. Gamblers Connect said the profile will be updated as PlayNewswire’s services and reach evolve.
Coverage and formats
Gamblers Connect will provide opportunities for editorial coverage in its news feed, including announcements, network additions and updates from both PlayNewswire and its sister brand MediaFuse. Client campaigns distributed through PlayNewswire may be included in Gamblers Connect’s Case Studies vertical, with results attributed to PlayNewswire and its client. PlayNewswire will also appear in the B2B Wire and Digest newsletters on LinkedIn; Gamblers Connect expects additional visibility in its B2B section.
“We’re very happy to build on our excellent relationship with PlayNewswire, which has been part of our publishing network since 2025,” said Luka Dimitrijevic, Partnerships and Operations Lead at Gamblers Connect.
The company noted that PlayNewswire’s focus on distribution within iGaming makes it a natural fit for the platform and provides a channel to share news and success stories with the iGaming community.
Frequently Asked Questions
What does the collaboration between Gamblers Connect and PlayNewswire include?
The collaboration integrates PlayNewswire into four areas: iHub, news coverage, case studies and newsletters. The agreement provides a company profile in the iHub directory, inclusion of campaigns in Case Studies, and presence in the B2B Wire and Digest LinkedIn newsletters.
Will PlayNewswire have a public profile in Gamblers Connect’s directory?
Yes. PlayNewswire will have a dedicated company profile in the Gamblers Connect iHub B2B Companies directory with information about its distribution network, sister brands and services, and a direct link to its website.
What editorial coverage will Gamblers Connect offer to PlayNewswire?
Gamblers Connect will offer editorial opportunities in its news feed, including announcements, network additions and updates from PlayNewswire and MediaFuse. It will also attribute campaign results included in the Case Studies vertical to PlayNewswire and its client.
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About the author
Emilio Navarro
Industry Technology Correspondent
Emilio Navarro covers the cross-cutting technology and business of iGaming — platforms, data and AI, compliance tooling, affiliate marketing, financial results, and the stories that fit no single rubric. The reports open with the announcement, cite vendors and figures exactly as published, and keep a healthy distance from press-release language. When a supplier unveils a new engine or the advertising rulebook changes, Emilio Navarro reports what genuinely changes.
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