Mindway AI Named Silver Sponsor by International Association of Gaming Regulators

The International Association of Gaming Regulators (IAGR) has confirmed Mindway AI as its new Silver Sponsor for the year. Mindway AI, based in Denmark, provides player protection solutions built on a blend of neuroscience and artificial intelligence. The company will support IAGR’s educational and collaborative programmes globally, with its CEO, Rasmus Kjaergaard, scheduled to participate in the upcoming regulator-focused panel at IAGR2026 in Lima, Peru.

Mindway AI’s Sponsorship: Scope and Intent

IAGR has formally welcomed Mindway AI as a Silver Sponsor, naming the Danish technology provider as a key partner in a range of planned activities. Mindway AI operates in over 73 jurisdictions and supplies player protection tools to operators, platform providers, regulators, and governments. The Silver Sponsor role commits Mindway AI to supporting IAGR’s educational programming, regulatory working groups, and efforts to address both emerging technologies and evolving responsible gambling standards. According to IAGR CEO Kevin Mullally:

“We are grateful for Mindway AI’s support of IAGR as a Silver Sponsor. They are an innovative company devoted to player protection, which aligns with IAGR’s core mission and several new initiatives relating to reducing friction for new technology. Their support will strengthen IAGR's year-round programme, while also bringing valuable expertise into our Technology Working Group, Model Rules Committee, and other new initiatives.”

Mindway AI’s Technology and Player Protection Capabilities

Mindway AI positions its products as a combination of neuroscience methods and AI-driven analytics aimed at early detection and intervention, particularly for at-risk and problem gambling behaviours. The company reports that its technology serves 16.5 million active players per month across its footprint in 73 markets. Typical clients include licensed operators, platform vendors, and regulatory bodies seeking to deploy risk analytics and player protection mechanisms at scale. Mindway AI’s focus remains on "leveraging technology responsibly to strengthen player protection," as Rasmus Kjaergaard emphasized in his statement.

IAGR2026: AI for Regulators on the Agenda

A highlight of Mindway AI’s involvement will be the participation of its CEO in a featured session at IAGR2026, set to take place 19–22 October in Lima, Peru. Kjaergaard joins other panellists for the session, “AI for Regulators: Practical Tools, Real Use Cases, and Responsible Oversight.” This event will examine:

• Practical decisions facing regulators about responsible use of AI
• Regulator-led applications of AI, including document review, anomaly detection, triage, translation, intelligence support, and governance
• The operational value and limits of AI compared to traditional oversight methods
• Safeguards and requirements for credible deployment in gambling regulation

The panel is expected to focus on tangible case studies and real-world operational issues, rather than abstract promises of technological transformation.

IAGR’s Ongoing Focus on Emerging Technology and Collaboration

With AI accelerating adoption across global gambling markets, IAGR has signalled an intent to balance technology adoption with concrete regulatory oversight. Mindway AI’s expertise is intended to bolster several IAGR projects, including:

• Participation in the Technology Working Group, tasked with evaluating new tools for regulators and operators
• Involvement in the Model Rules Committee developing frameworks for responsible technology use across member jurisdictions
• Contributing to collaborative working groups examining risk, friction, and best practices for future-ready oversight

The addition of a specialist AI vendor as Silver Sponsor is expected to provide hands-on perspective and technical insights into the regulatory process. Education and year-round professional development for members remain core themes.

Industry Context: Responsible AI in Gambling

AI-driven tools are now commonplace in detecting gambling risks, but both industry and regulatory communities continue to debate the operational boundaries for their use. These include questions of data transparency, risk accuracy, and responsible deployment. Mindway AI’s partnership with IAGR signals an effort on both sides to make discussions around player protection—as well as technological adoption—more pragmatic and evidence-based.

"As artificial intelligence rapidly evolves across the industry, our focus remains on leveraging technology responsibly to strengthen player protection. I am looking forward to joining the panel in Lima at IAGR2026 to discuss practical, real-world applications of AI for regulators to explore how sophisticated AI, neuroscience and human expertise can create safer gambling environments globally, as we do currently in 73 jurisdictions with 16.5 million active players per month,” said Rasmus Kjaergaard, CEO of Mindway AI.

For those tracking developments in regulation and b2b technology partnerships, evidence-based dialogue and operational integration remain watch-points as AI adoption increases. The IAGR2026 session in Lima will likely provide further insights on where the boundaries of responsible AI in gambling oversight are currently being drawn.