SOFTSWISS Brings Expertise to SiGMA North America 2026

SOFTSWISS will participate in SiGMA North America 2026, which will take place in Mexico City from September 1 to 3. This attendance reflects its strategic focus on long-term partnerships and expansion in regulated markets. The company will share its expertise and discuss emerging opportunities in Mexico.

Growth of the iGaming Market in Mexico

The debut of SiGMA North America in Mexico underscores the country's growing importance in the regional iGaming industry. The online gaming market is projected to reach €1.73 billion by 2030. This consistent growth continues to attract international operators interested in expanding into regulated markets.

SOFTSWISS already supports licensed gaming brands in Mexico with a fully compliant iGaming ecosystem. The company provides technical support and 24/7 customer service. "Operators need more than compatible software; they require a technology partner that understands local regulations and long-term market development," says Dario Leiman, Head of Business Development in Latin America at SOFTSWISS.

Focus on Local Collaboration

Leiman emphasizes that sustainable growth stems from combining technology with local knowledge. These discussions are a priority for SOFTSWISS during its participation in SiGMA North America. Additionally, Leiman will participate in the panel discussion "The Talent Pipeline Problem" on September 2 at 10:35, where he will share approaches to developing local teams and talent, which is crucial for expanding into regulated markets.

Participation in Networking Events

As a partner of the exclusive SiGMA Nexus Elite Golf Tour – Mexico 2026, SOFTSWISS will also meet with industry stakeholders in informal settings, strengthening relationships and exploring developments and partnership opportunities in the regional market. Visitors interested in the regulated iGaming market in North America are invited to meet with the SOFTSWISS team during the summit.

This participation and focus on Mexico demonstrate how SOFTSWISS plans to establish itself in the Latin American market, underscoring its commitment to regulatory compliance and adaptability to the local market.