Entain Likely to Exit FTSE 100 Due to Share Price Decline
With a market capitalization of £3.3 billion, Entain could leave the FTSE 100 after a substantial drop in its shares and the impact of higher taxes and low growth in the U.S.

Key Takeaways
- Entain could exit the FTSE 100 due to the strong drop in its market capitalization.
- In 2026, Entain’s shares fell by a third and its market value dropped to £3.3 billion.
- The adjustment in the remote gaming duty to 40% and the low growth in the U.S. impacted its results.
- The company laid off 500 employees and sold a stake in its European joint venture.
- Other operators like Flutter and DraftKings have also suffered stock market crashes in 2026.
Entain is likely to exit the FTSE 100 index after the latest quarterly review, according to various industry reports. The largest listed gaming operator in the UK is experiencing a significant decline in its market value and facing regulatory challenges, tax pressures, and lower-than-expected growth in the U.S.
Entain and the Reconfiguration of FTSE 100
Entain's participation in the FTSE 100 index, which has been in place since June 2020, is at risk after its market capitalization fell to £3.3 billion, nearly half of what the parent company of Ladbrokes, Coral, and bwin was worth just a year ago. Shares are currently trading a bit above £5, accumulating a one-third decline just in 2026. The adjustment in the index is a response to Entain's loss of value, partly motivated by regulatory changes and lower recent financial results.
Impact of Taxes and Slower Growth in the U.S.
Two specific factors are affecting Entain's outlook:
- The almost doubling of the remote gaming duty, which rose to 40% in April 2026.
- A slower growth rate in the U.S. market, where competition and unmet expectations have decreased the sector's overall appeal.
Entain's management responded with cost-cutting measures, including the dismissal of 500 employees from online operations (2% of the workforce of 28,000) in July.
Strategic Moves and Recent Financial Performance
In June, management announced the sale of a 20% stake in the Central and Eastern Europe joint venture (including STS and SuperSport) to its partner EMMA Capital for €425 million. This transaction values that unit at €2.1 billion.
In the first half of 2026, Entain reported net gaming revenues of £2.5 billion, a 5% year-on-year increase (adjusted for currency exchange). This result is attributed to a “better-than-expected performance” in the UK and Australian markets. However, EBITDA fell 2% to £479.8 million during the same period.
“The decline in EBITDA contrasts with the initial optimism following revenue results,” states the latest earnings announcement.
Stock Market Context: Pressure on Gaming Stocks
Entain is not alone in facing difficulties. Flutter has seen its shares fall nearly 55% in New York during 2026, while DraftKings has lost 28% in the same period. Investor fears surrounding prediction markets have intensified the phenomenon. In contrast, Entain is somewhat less exposed thanks to its North American joint venture, BetMGM, which primarily focuses on casinos and leverages physical synergies with MGM Resorts International.
Regulatory Changes and Tax Threats to the Retail Network
Entain operates approximately 2,300 betting shops in Great Britain. The UK government announced this month the end of the “aim to permit” rule, allowing local councils to veto the opening of new premises, a change received negatively by the industry.
Another regulatory danger: anti-gambling groups are pressing to double the Gaming Machine Duty (MGD) on Category B machines in retail locations, casinos, bingo halls, and Adult Gaming Centres from 20% to 40%. According to Regulus Partners, if the increase is approved, approximately 4,000 of the just over 5,000 existing betting shops would close.
In July, Betfred announced the closure of more than 130 locations, putting 600 jobs at risk of redundancy. The debate over the tax burden was revisited by Vaughan Lewis, former strategy director at evoke, in a recent post on EGR.
Outlook for the Sector and Entain's Position
Entain's decline in the FTSE 100 list encapsulates the volatility of gaming stocks in 2026, with structural factors—taxes, social pressure, and a slowdown in key markets—creating a context of urgent strategic review for all major operators. Under the continued presence of strong regulations and tax adjustments, both operators and suppliers must closely monitor the implications for profitability and employment. More updates and industry analysis can be found in the news section.
Frequently Asked Questions
Why does Entain face its exit from the FTSE 100?
Entain's probable exit from the FTSE 100 is due to the drop in its market capitalization, which reduced to £3.3 billion due to falling shares in the face of higher taxes and lower growth in the U.S.
What are the main measures taken by Entain in response to its results?
Entain laid off 500 employees in July and sold 20% of its Central and Eastern European joint venture to EMMA Capital for €425 million to bolster its finances and adapt to industry challenges.
How do recent tax changes affect the gaming sector in the UK?
The increase of the remote gaming duty to 40% and the proposal to double the tax on gaming machines pressure the sector's profitability, possibly leading to the closure of up to 4,000 betting shops, according to Regulus Partners.
What other companies in the sector experienced significant stock declines?
Flutter lost nearly 55% of its value in New York, and DraftKings fell 28% in 2026, affected by stock market volatility and investor fears surrounding prediction markets.
What role does BetMGM play in Entain's strategy in North America?
BetMGM, Entain's joint venture in the U.S., focuses on casino gaming and leverages physical synergies with MGM Resorts International, mitigating some of the risk compared to other competitors.
Tags
About the author

Emilio Navarro
Industry Technology Correspondent
Emilio Navarro covers the cross-cutting technology and business of iGaming — platforms, data and AI, compliance tooling, affiliate marketing, financial results, and the stories that fit no single rubric. The reports open with the announcement, cite vendors and figures exactly as published, and keep a healthy distance from press-release language. When a supplier unveils a new engine or the advertising rulebook changes, Emilio Navarro reports what genuinely changes.
More from Emilio Navarro








