iGaming Companies Adjust Projections for FY26 After Severe Market Volatility in August
August report shows impacts on stock prices of Rank Group, Bragg, Playtech, Flutter, and Gentoo Media following forecast revisions and regulatory pressures.

Key Takeaways
- Several iGaming companies lowered their forecasts for 2026 after a volatile stock market in August.
- Bragg's shares dropped 17% after withdrawing its annual guidance following the acquisition of Drayton International.
- Rank Group recovered some stock ground supported by positive results and backing for the regulated industry.
- Playtech excelled due to its growth in America and remains above pre-crisis stock levels.
- Regulatory pressure and court rulings directly impacted Flutter Entertainment and Gentoo Media.
Several key firms in the iGaming sector revised their forecasts for fiscal year 2026 after a highly volatile August in the stock market. The shares of Rank Group, Bragg, Playtech, Flutter Entertainment, and Gentoo Media reacted differently to regulatory changes, guidance adjustments, and financial results, resulting in a month marked by notable movements and new uncertainties for investors.
Rank Group: Improvement Following Positive Results and Response to Regulatory Pressure
Rank Group began August with a share price of £1 and closed the month at £1.03, having reached a high of £1.11 during the period. The group, owner of Mecca and Grosvenor, had faced a stock decline after the Social Market Foundation proposed increasing the tax on Category B machines from 20% to 40% at the beginning of summer. However, positive results for the fiscal year 2025-26 reversed the trend, allowing the stock to reach its annual high. Richard Harris, permanent CEO, publicly pointed to "anti-gambling activists" who "continue to cast shadows over a regulated industry." Rank Group maintains its target of £100 million in operating profit in the medium term.
Bragg: Drop After Withdrawing FY26 Guidance Following Drayton International Acquisition
Bragg's shares fell nearly 17% in August, dropping from $1.66 to $1.38 after peaking at $1.79. This decline was prompted by the withdrawal of FY26 forecasts announced alongside the Q2 2026 results. The company argued that after acquiring Drayton International for $9 million in shares, it had no "reasonable basis to project the combined business for the rest of the fiscal year." Quarterly revenues were down 12% and operating losses widened to €1.9 million. In 2026, Bragg has reduced its workforce while implementing an AI-oriented strategy.
Playtech: Stock Rise Ahead of Semiannual Report and Focus on America
Playtech experienced a stock increase of 7% during August on the London Stock Exchange; the share rose from £3.75 to £4.06 and marked a peak of £4.12. Investors eagerly await the first-half results update, scheduled for September 10. A previous announcement in July propelled the stock by 20% after revealing that its adjusted EBITDA would exceed market consensus. At that time, management indicated that performance was "significantly better than expected," due to growth in the U.S., Mexico, Colombia, and some European markets. Partnerships with Hard Rock Digital and Caliente have strengthened its presence in America. Playtech's value remains above levels prior to the plunge caused by the controversy surrounding Black Cube and allegations from Evolution regarding the black market.
Flutter Entertainment: Regulatory Pressure and Management Changes
Flutter Entertainment closed a complicated month on the New York Stock Exchange, dropping from $105.96 to $100.18 despite a partial rebound following a potentially favorable ruling in the prediction markets case. The Ninth Circuit Court of Appeals in San Francisco ruled that Kalshi, a leading prediction market platform, cannot prevent the oversight of gaming regulators in Nevada. This ruling generates new doubts as it conflicts with the Third Circuit in Philadelphia, which denied New Jersey's ability to regulate the same platform. The matter is expected to reach the U.S. Supreme Court. Flutter and its competitor DraftKings have faced pressures on their stocks due to this uncertainty, even as both have entered prediction markets. Peter Jackson, CEO, announced his departure, and Dan Taylor, president, will succeed him.
Gentoo Media: Guidance Downgraded and Impact from Taxes and the World Cup
Gentoo Media, the parent company of Time2play, saw its shares drop from SEK6.36 to SEK4.30 (a high of SEK6.88) in August, representing a decline of nearly 33%. The company downgraded its revenue guidance for 2026 from a range of €100 to €115 million to a range of €97 to €100 million, after a first half that only reached €46.9 million. Management explained that the World Cup failed to translate into revenue boosts despite a significant increase in new players. It also pointed to the increase in the remote gaming duty in Great Britain to 40% as another adverse factor. Gentoo Media's shares have dropped 40% over the past 12 months and, like other players in the sector, face pressures related to AI adoption.
Outlook and Key Points for B2B Operators and Providers
The review of guidance and volatility highlight how regulatory changes and mergers affect market confidence and business strategies. Providers, operators, and affiliates face a 2026 marked by the need to adjust business models in response to new regulatory frameworks and accelerated technological demand. For more information on technological adaptations in the sector, see the b2b section or explore regulatory trends in regulation.
Frequently Asked Questions
Why did Bragg withdraw its earnings forecast for 2026?
Bragg decided to withdraw its FY26 guidance after acquiring Drayton International for $9 million in shares, arguing that it had no reasonable basis to project the combined business performance for the rest of the year.
What accounted for Rank Group's recovery in August?
Rank Group rebounded after releasing positive annual results and CEO Richard Harris speaking in defense of the regulated sector, despite recent regulatory pressures.
What impact did the ruling on prediction markets have on Flutter?
A decision from the Ninth Circuit in San Francisco regarding Kalshi increased regulatory uncertainty, affecting Flutter and DraftKings in the stock market; the case is expected to reach the U.S. Supreme Court.
How did the increase in the remote gaming duty in Great Britain affect Gentoo Media?
The rise in the remote gaming duty to 40% was cited by Gentoo Media as a key factor in its downward revision of annual guidance and the drop in its stock in August.
What markets drove Playtech's growth during the period?
Playtech attributed its growth to expansion in the U.S., Mexico, Colombia, and certain European countries, bolstered by its partnerships with Hard Rock Digital and Caliente.
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About the author

Emilio Navarro
Industry Technology Correspondent
Emilio Navarro covers the cross-cutting technology and business of iGaming — platforms, data and AI, compliance tooling, affiliate marketing, financial results, and the stories that fit no single rubric. The reports open with the announcement, cite vendors and figures exactly as published, and keep a healthy distance from press-release language. When a supplier unveils a new engine or the advertising rulebook changes, Emilio Navarro reports what genuinely changes.
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