ParlayX Secures $1.25m to Advance Institutional Prediction Markets Infrastructure

ParlayX, a startup specialising in prediction market infrastructure, has completed a $1.25 million pre-seed round to expand its role as a provider of institutional order routing and capital control solutions. The round was led by Dreamcraft Ventures and included support from industry figures such as Pet Berisha of Sporting Crypto, Jeffrey Haas of ID8, and Devin Ardalan of Everest Global. With this funding, ParlayX plans to scale platform integrations, bolster its proprietary algorithms, and support growing institutional demand.

ParlayX’s Focus on Institutional Prediction Markets

ParlayX brands itself as the institutional infrastructure layer for prediction markets, differentiating its product with features like non-custodial architecture, order routing, and granular trading permissions. Its early integrations include Kalshi and Polymarket, both widely recognised in the regulated and decentralised prediction sectors, respectively. The firm’s roadmap signals the onboarding of ProphetX and Limitless, with expectations to add Novig and Polymarket's US business as the NFL season commences.

“Successfully raising this round is a massive validation of our vision and the immediate pain points we are solving for institutional traders. With this capital, we are fully equipped to scale our infrastructure and support the ongoing explosion of trading volume in the prediction market ecosystem.” — Andrew Gonzalez, CEO and Co-founder, ParlayX

Funding Partners and Industry Support

The $1.25 million pre-seed round was led by Copenhagen-based Dreamcraft Ventures. Noteworthy individual backers include Pet Berisha (Sporting Crypto), Jeffrey Haas (ID8, formerly evoke), and Devin Ardalan (President US, Everest Global). The investment positions ParlayX to compete as major venues for prediction markets attract institutional capital. Dreamcraft's Nikolaj Nyholm commented on how ParlayX is addressing infrastructural gaps for institutional clients by introducing secure, non-custodial systems and unified execution—a marked departure from retail-oriented offerings still common in the sector.

“Prediction markets are rapidly maturing into a multi-billion-dollar asset class, but the underlying infrastructure has remained heavily fragmented and retail-focused. ParlayX is building the critical plumbing that institutions demand.” — Nikolaj Nyholm, General Partner, Dreamcraft Ventures

Ongoing Platform Expansion and Market Reach

Upon launching in August, ParlayX went live with Kalshi and Polymarket. It has since added ProphetX and Limitless to its platform roster. The company expects Novig and Polymarket US integration to follow early in the NFL season, bringing its interconnected institutional network further in line with market need. ParlayX also reported onboarding 10 market makers as clients and cited a "growing waitlist" of quantitative trading desks and hedge funds.

The platform’s founding team includes CEO Andrew Gonzalez, who previously worked at Flowdesk, and Antonio Cosio. Both are UCLA graduates, reinforcing the firm’s connection to quantitative trading and fintech backgrounds.

Context: Rising Funding for Prediction Markets

Early-stage funding in the prediction market sector has been brisk throughout 2026. May saw XO Market raise $6 million, followed by SpeedLabs and TurboFlow in June, each securing significant capital. River Markets topped this trend with an $8.5 million round in August. On the higher end, Crypto.com’s prediction-focused ventures achieved a $400 million funding milestone from Citadel Securities, valuing the business at $20 billion. Kalshi, a core ParlayX partner, is reportedly tracking toward a $40 billion valuation, underlining the scale at stake for infrastructure providers.

What This Means for Institutional Trading

The fragmentation of current prediction market infrastructure has proved a barrier to large-scale institutional entry. By offering non-custodial architecture, granular permissioning, and consolidated routing, ParlayX is positioned as a primary service provider for firms seeking secure, high-volume execution in both regulated and decentralised markets. With new capital, ParlayX aims to further align its technological roadmap with demands from hedge funds and quantitative desks, responding to recent growth in trading volumes and regulatory interest.

For further latest updates on platform launches and regulatory shifts in the prediction market space, visit our b2b and news sections.