Tabcorp Reports A$2.6bn FY 2026 Revenue as BetMakers Acquisition Completes

Tabcorp Holdings Limited announced full-year revenue of A$2.6bn for FY 2026, underscored by continued growth in its wagering and media business. This financial announcement comes as Tabcorp finalises its acquisition of Australian B2B firm BetMakers for A$267m. The company’s management attributed performance to improved trading conditions and new product rollouts, while addressing evolving regulatory and compliance demands in the home market.

Revenue Breakdown and Key Contributions

Tabcorp’s FY 2026 revenue primarily stemmed from its wagering and media division, which accounted for A$2.5bn. Domestic wagering revenue rose by 0.9% year-on-year to A$2.1bn, a result of better trading during the period, though partially offset by weaker H1 yields. International wagering revenue fell by 3.7% to A$223.7m, with the company citing softer second-half trading, especially in Hong Kong. The media unit delivered A$377.8m (up 1.9% YoY) thanks to robust international export growth, though this was tempered by less activity in domestic digital segments. Tabcorp’s integrity services generated A$181.6m, marking a 3.3% rise over the prior year.

Group EBITDA reached A$431.7m—a 10.3% increase—resulting in an EBITDA margin of 16.4%. Operating expenses edged higher by 0.5% to A$700.7m, with Tabcorp highlighting added regulatory costs linked to Victoria’s reformed wagering and betting licence framework.

BetMakers Acquisition and Strategic Impact

Tabcorp completed its acquisition of BetMakers during the reporting period in a deal valued at A$267m. According to the company, this transaction is expected to modernise Tabcorp’s technology stack and improve operating efficiency, positioning the group for an accelerated growth phase. Managing Director and CEO Gillon McLachlan stated that completing the acquisition allows Tabcorp to release new products faster and more cost-effectively while increasing its international reach using BetMakers’ complementary assets:

"Our proposed acquisition of BetMakers will accelerate our strategy, allowing us to release products faster more cheaply while using BetMakers’ complementary global assets to grow our international revenue opportunities." — Gillon McLachlan, Tabcorp MD & CEO

McLachlan also pointed to the successful completion of the first two stages of Tabcorp’s three-point growth roadmap, noting that operational efficiency and transformation initiatives were on track ahead of this expansion phase.

Investments, Product Rollouts, and Technology Upgrades

Throughout FY 2026, Tabcorp introduced a new retail commercial model and deployed updated betting terminals, alongside the launch of a TAB LIVE in-play product. The group is preparing a National Tote offering, scheduled for rollout during Australia’s Spring Racing Carnival 2026 (29 August – end of November). These operational developments underline Tabcorp’s strategy to enhance player engagement and digital capabilities across regulated markets.

Management reported that these efforts, backed by the BetMakers technology acquisition, should speed up the company’s go-to-market cycles and boost operational scalability.

Compliance, Regulatory Update, and Advertising Reform

Tabcorp continues to cooperate with the Australian Transaction Reports and Analysis Centre (AUSTRAC) as part of an ongoing investigation, focusing internally on compliance and financial crime prevention. McLachlan emphasised an organisational commitment to improvement and stated that the company is strengthening its financial crime maturity efforts across all business units.

Separately, the Australian Labor government introduced new gambling advertising restrictions in August 2026. The reforms limit TV advertising to three per hour between 5am and 8.30pm, require an opt-out mechanism for online ads, and will phase out sports sponsorships. On the company’s earnings call, McLachlan welcomed the changes:

"In an absolute sense, they are a sensible set of reforms and our outlook factors that in. The reforms target areas where they should, which is those with vulnerabilities, and ultimately allows businesses to promote sensibly and the industry to grow. I believe we’re very well positioned. We agree with the majority of the recommendations, and in part are already there." — Gillon McLachlan, Tabcorp MD & CEO

Outlook for FY 27 and Industry Position

Tabcorp is preparing to enter the third stage of its operational transformation, focused on expansion and improved margins. New products and platforms, including the National Tote and enhanced digital wagering, are aimed at capturing additional market share both domestically and in international markets.

With the BetMakers integration and ongoing platform investment, Tabcorp positions itself to leverage synergies and meet Australia’s increasingly stringent regulatory landscape. These themes are expected to shape FY 27 priorities, with particular emphasis on compliance and regulation, technology upgrades, and responsible growth.

The merger’s impact and the updated product pipeline will be watched during the Spring Racing Carnival and throughout the next financial year.