Pragmatic Play Strengthens Enhance with Collect & Win and New Mechanics for Operators
The Enhance suite incorporates the Collect & Win, Text Drops, Card Drops, and Pick A Chest features, enabling more versatile and customizable promotional campaigns globally in slots and live casino.

Key Takeaways
- Pragmatic Play launched Collect & Win as a gamification tool for customizable campaigns.
- The Enhance package now integrates Text Drops, Card Drops, and Pick A Chest in slots and live casino.
- Operators can adjust the theme, quantity of items, and prizes according to their promotional needs.
- Collect & Win is available for global partners in the latest titles and casino verticals from Pragmatic Play.
Pragmatic Play has implemented the Collect & Win feature in its Enhance platform, integrating new collection mechanics to enhance the gaming tools available to online and live casino operators. This update, which is already active for global partners, offers three new modes of participation: Text Drops, Card Drops, and the Pick A Chest reward system, applicable to both slot titles and live games.
Collect & Win: An Additional Layer of Gamification for Operators
The main novelty of this update is the Collect & Win tool, which allows operators to implement promotional campaigns centered around the collection of virtual items. This aims to increase player interaction and retention, granting more control and flexibility in the generation of promotions. The mechanic operates with prizes associated with the collection of various elements during gameplay, integrating with the current tools in Pragmatic Play's Enhance suite.
New Features: Text Drops, Card Drops, and Pick A Chest
The launch introduces two new tools that complement the existing Wheel Drops system:
- Text Drops: players can receive words, letters, or numbers during their sessions. Completing a specific series of these items grants prizes in the operator's campaign.
- Card Drops: virtual playing cards are dealt, which users must collect to form winning hands or predefined sets, opening customized reward possibilities.
An additional feature, Pick A Chest, activates when players gather the required items in a promotion. This allows players to choose one out of nine virtual chests, with a hidden prize inside. This dynamic maintains an element of chance and adds excitement to the final phase of the promotional experience.
Sharon McHugh, Public Relations Director at Pragmatic Play, explained it this way:
“We always seek to enhance the casino experience, and Enhance allows us to generate interesting mechanics that reward engaged players in innovative ways. Collect & Win is the latest addition, providing operators with a highly customizable gamification layer that can differentiate their offer from our core titles.”
Customization Options for Campaigns and Player Experience
Pragmatic Play ensures that operators can configure the visual theme, the amount and type of collectible items, as well as the method and value of the prizes. In this way, each campaign can align with the operator's strategy or adapt to specific events, seasons, or types of target audiences. This flexibility is particularly relevant for brands looking to stand out in saturated markets, both in online casino and live casino and special events.
The update offers competitive advantages for operators by providing engagement mechanics that combine play, collection, and immediate rewards, elements valued in retention campaigns and new launches.
Global Rollout and Availability in the Pragmatic Play Network
Collect & Win is already available in both the latest slot releases and Pragmatic Play's live casino offerings. The rollout occurs progressively across the partner ecosystem, ensuring simultaneous access for operators across different regulated markets.
This addition reinforces Pragmatic Play's commitment to innovate in gamification and promotional tools, enabling its global partners to create new value propositions in digital casino verticals.
Outlook for the Industry: Platforms and Differentiation Strategies
Collection and rewards systems continue to gain traction in the industry. By incorporating customizable elements and adaptable mechanics, providers like Pragmatic Play allow operators to explore more sophisticated strategies in recurring campaigns or one-off events. This can translate into greater retention, engagement, and differentiation in the product portfolio, key factors for current competition in the iGaming sector. The cross-integration in slots and live casino expands the range of possibilities for operators in various markets.
Frequently Asked Questions
What is Collect & Win from Pragmatic Play?
Collect & Win is a tool that allows operators to run campaigns where players collect virtual items to earn prizes, adding a customizable layer of gamification in slots and live casino.
What new features does the Enhance update include?
The update adds Text Drops, where players collect words, letters, or numbers, and Card Drops, featuring virtual cards to form hands, as well as Pick A Chest for selecting chests with rewards.
How can operators personalize campaigns?
Operators configure the theme, number of collectible items, and prize delivery method according to their strategy or target audience.
In which titles and markets is Collect & Win available?
Collect & Win is live in the latest slot releases and live games from Pragmatic Play and is deployed globally among its regulated partners and operators.
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About the author

Gonzalo Marín
Industry Deals Correspondent
Gonzalo Marín covers the corporate deal flow of gambling — operator strategy, M&A, regulated-market entries, and product launches. The reports open with the transaction, cite companies, valuations, and jurisdictions exactly as released, and keep the announcement apart from its actual effect. When a Latin American operator raises capital or a European brand lands in the region, Gonzalo Marín reports who signs, for how much, and on what terms.
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