Abelson Sports and SABA Sports Unite for Enhanced Football Markets

Abelson Sports has teamed up with SABA Sports to integrate its Football Player Markets (FPM) product into SABA’s platforms. This partnership aims to enhance SABA's offerings by supplying detailed player performance data, covering aspects like goalscorers, cards, and various statistical metrics.

Key Details of the Collaboration

The agreement brings a wide range of data to SABA Sports' vast network. Abelson Sports will provide performance metrics such as shots, assists, fouls, and more. The integration also introduces new markets, offering pricing for scenarios like extra time and "score or assist" combos. The development of these metrics is conducted in collaboration with the Twenty First Group.

Expansion into Asian Markets

Reuben Thomas, Sales Director at Abelson Sports, highlighted the strategic significance of this collaboration: "Partnering with SABA Sports, a powerhouse in the industry, underscores the quality of our Football Player Markets product. Entering the Asian market with such a significant partner is vital for our growth strategy. We anticipate our data significantly boosting SABA's sportsbook services."

Enhancing the Football Offering

Justin Foo from SABA Sports emphasized the agreement's benefits: "It's crucial to offer our clients detailed and reliable player markets. Abelson Sports, known for niche markets like player saves and extra-time pricing, adds immense value to our offering. We are now well-positioned to elevate our football services for global clientele."

Comprehensive Player Data

Abelson’s FPM product delivers extensive player statistics integrated into SABA’s platform. The data covers critical areas such as:

• Goalscorers
• Cards
• Shots and shots on target
• Assists
• Fouls
• Offsides
• Saves

Impact on Global Sportsbook Markets

The collaboration marks a significant step in providing operators with enhanced sports data. By combining Abelson’s detailed datasets with SABA’s platform capabilities, the partnership enhances both companies’ positions in the competitive sports betting landscape.