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Cirsa Expands into Portugal's Land-Based Market with New Acquisition

Cirsa acquires majority stake in Casino Figueira, marking a key move in its Portuguese omnichannel expansion strategy.

By Marcus WebbPublished Jul 24, 20262 min readEurope
Cirsa Expands into Portugal's Land-Based Market with New Acquisition

Cirsa has solidified its presence in the Portuguese land-based market by acquiring a majority stake in Sociedade Figueira Praia, S.A., the operator of Casino Figueira. This acquisition aligns with Cirsa’s omnichannel strategy in the region, complementing its online operations through CasinoPortugal, obtained in 2024.

Strategic Acquisition of Casino Figueira

Located in Figueira da Foz, Casino Figueira is considered "one of the most historic casinos on the Iberian Peninsula," having held a gaming licence since 1948. Cirsa emphasized that the transaction follows its typical acquisition framework and will utilize existing cash resources, ensuring there is no significant impact on its leverage.

Antonio Hostench, CEO of Cirsa, remarked, "Casino Figueira is a landmark within Portugal’s entertainment industry, boasting a formidable legacy and an experienced management team." This acquisition is a significant step in Cirsa’s goal to expand its presence in Europe and enhance its omnichannel services.

Omnichannel Expansion and European Strategy

Joaquim Agut, Cirsa's Executive Chairman, highlighted that joining forces with Casino Figueira in the land-based sector, together with the previous acquisition of CasinoPortugal, positions Cirsa to deliver a comprehensive gaming and entertainment experience in Portugal.

The move aligns with Cirsa’s broader strategy to integrate its offerings across online and land-based channels, reinforcing its foothold in Europe.

Broader M&A Activity in Latin America

Recently, Cirsa also ventured into the Paraguayan market by acquiring a majority stake in Slots del Sol, an online slots operator. In Latin America, Cirsa has established its presence in Peru with Apuesta Total and operates in Colombia via Sportium. This expansion complements Cirsa’s strategic growth trajectory within the region.

Financial Performance and Future Outlook

In June 2025, Cirsa went public on Spanish stock exchanges to raise €400 million ($457.3 million) aimed at propelling its future acquisitions. By the end of June 2025, Cirsa executed over 130 acquisitions since 2015.

The first quarter of 2026 reported a rise in operating revenue and profit, reaching €623 million and €194 million respectively. Cirsa attributes this to solid operations and financial positioning, aiming to further accelerate its M&A activities.

Cirsa is set to announce its financial results for Q2 2026 on 30 July, signaling potential developments in its strategic growth plans.

Tags

cirsaportugal-expansioncasino-figueiraacquisitiongaming-industry

About the author

Marcus Webb

Marcus Webb

Industry Deals Correspondent

Marcus Webb covers the deal flow of the gambling industry — operator strategy, M&A, market entries, and product launches from sportsbook rebrands to full platform migrations. The reports name the companies, valuations, and jurisdictions exactly as disclosed and separate the announcement from its market impact. When a group consolidates a brand or a challenger launches into a new state, Marcus Webb explains who gains, who pays, and what closes next quarter.

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